The search giant is planning to partner with European budget airline Ryanair on a potentially revolutionary system that could launch as early as March, according to a report published Sunday.
The news was revealed by Ryanair's colorfully outspoken chief executive Michael O'Leary, during an interview with the Irish Independent. "There are some very exciting developments with Google, where we have been working with them on sharing the pricing," he is quoted as saying.
O'Leary claims that Ryanair will be sharing its prices through all Google outlets and that Google is developing the price comparison portion of the service. "It'll blow comparison sites like Skyscanner out of the water," he said.
Google has toyed with flight comparison sites in the past but its current offering, Google Flight Search, is less than comprehensive, especially when compared with rivals in the marketplace. For example, it can't list Ryanair flights.
However, O'Leary believes that the new service, which he says will be rolling out at the end of March, will revolutionize the way that consumers search for and buy airline tickets.
So, if you're already in the midst of planning this year's summer getaway, it might be wise to wait until March to see what Google has up its sleeve -- especially if a European vacation is on the cards.