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Canada's gay-friendly image worth $1B
The Supreme Court's same-sex ruling could attract gay and lesbian tourists.
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RITA TRICHUR, CP
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2004-12-13 02:04:38
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TORONTO -- The Supreme Court's same-sex ruling has "branded" Canada a gay-friendly destination, which could be an economic boon for Canada's embattled tourism industry, says the Canadian Gay and Lesbian Chamber of Commerce. Co-founder Bruce McDonald estimates that our "new international image" could draw more than $1 billion over the next three years as the chamber works with governments and businesses to market Canada as a pro-gay destination.
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